Wading through today’s media universe, you may think there’s no way for your content to stand out. Worry not. The 7R media strategy will put an end to the cruel reign of the cat GIF.
1. Your messaging apps are about to be invaded by the news ==> http://www.niemanlab.org/2016/03/with-purple-you-can-get-election-updates-and-political-info-via-text/ Purple ==> https://getpurple.io/ Quartz jumped on this train ==> http://www.wired.com/2016/02/with-quartzs-app-you-dont-read-the-news-you-chat-with-it/ And eventually bots analyzing data streams will provide your conversation partner ==> http://www.windowscentral.com/microsoft-shows-xiaoice-chatbot-made-chinese-social-networks 2. Editorial strategy of reducing choice as a way to stand out ==> http://www.niemanlab.org/2016/03/this-cm-wants-to-deliver-the-only-links-youll-really-read-each-evening/ This.cm ==> https://this.cm/ Why does… Continue reading Trends in the journalism business and content creation: Targeting texting and choice cuts (news roundup for March 6, 2016)