In 2004, a team of Medill School of Journalism grad students thought they could use the internet to fix what was wrong with it. But with increasing social isolation, rising partisanship, and newspapers’ ongoing woes, it seems that the problems have gotten worse, not better. Perhaps that’s why Google launched an experiment in local, user-generated storytelling: Bulletin.
Wading through today’s media universe, you may think there’s no way for your content to stand out. Worry not. The 7R media strategy will put an end to the cruel reign of the cat GIF.